My story of hiking the Milford Track in New Zealand doesn't end with reaching the summit of Mackinnon Pass, it begins on the descent.

 

Every company, every business, every brand, has a unique story. The challenge, is knowing how to consistently tell it across the sales and marketing funnel.

Every piece of content that touches a potential client is an opportunity to tell that story -- to win a prospect's trust, to reinforce your values, and differentiate yourself from the competition.

That's where I come in.

 
 

About

I'm a ten-year content professional, who is jazzed by trying to solve the B2B marketing and sales puzzle.

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 Sharing the best ideas, tactics, and news on content marketing from across the web.

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